Media firm ABS-CBN, Globe Telecom-led entertainment company Kroma, and 917Ventures have announced that PIE Channel will officially launch on May 23, 2022.
PIE, which stands for Pinoy Interactive Entertainment, is a revolutionary new TV and digital channel that will upgrade the traditional viewing experience to digital.
Celebrities and content creators are introduced as ‘PIE jocks’. PIESILOG, every morning at 7 a.m., everyone’s favorite neighbor “Mayora” Frances Cabatuando of the Home Buddies Facebook community, will provide you with relevant information, inspiring stories, and positive energy. With her are resident “Bibong Artist” Raco Ruiz, “Good Boy Charmer” Jae Miranda, “Kikay” Sela Guia, “Kwelang Kuya ng Lahat” Tristan Ramirez, and “VJ na Laging May Say” Eryka Lucas.
BARANGAY PIE will be your cheerful lunchtime companion. Join the antics of “Ang Muse ng Barangay” Abby Trinidad, “Ang Tito Mong Mayor” Mayor TV, “Barangay Sexy-Tary” Patsy Reyes, “Barangay Queen Sirena” Inah Evans, “Barangay Talak-Tokerist” Ruth Paga, “Sawsawera ng Barangay” Sunshine Teodoro, and “Sizt-mosa ng Barangay” Coco Cordero.
This mix of personalities found in a typical Filipino neighborhood provides off-center news in amusing and witty ways – the ideal diversion from tedious work and school-related matters.
The excitement resumes daily at 4:00 p.m. PIEGALINGAN, a unique talent variety show, airs to celebrate the uniqueness of contestants who are not typically featured on television. “G sa Lahat ng Gimik” and “Try-It” streamer/actor Ralph Malibunas, “Bidabro” and “Promotor ng Trip” actor/host Eris Aragoza, and “Reynang All-Out ang Support” beauty queen/actress Sam Bernardo are the hosts of this show.
PIE’s winning block PIENALO provides an interactive experience anywhere in the Philippines, with numerous prizes at stake, in addition to nonstop fun and entertainment.
You can watch PIENALO via your mobile phone. It is hosted by “Goal-Oriented Achiever” Eian Rances, “Ang Raketerang Breadwinner ng Visayas” Nicki Morena, “Happy-Go-Lucky Bunso ng TroPIE” Kevin Montillano, and Ninong Ry, a well-loved chef. These PIENALO jocks understand how difficult certain decisions can be and the realities of those from various backgrounds.
The classic game show “Pera o Bayong” gains a new interactive format on PIE, with prizes awarded every hour to viewers at home. On “Palong Follow,” PIE viewers will collaborate to identify the next major digital content creator in the Philippines.
If you have an inner “Marites,” PIE Night Long is the perfect evening companion. The program features buzzworthy, contemporary Filipino tales in which viewers can share their opinions and participate in the storytelling process. On “UZI,” the first interactive teleserye in the country, viewers have a say in what happens next and co-write the story.
Hosted by “The Sweet and Conservative Musician” Renee Dominique, “Fun-Loving and Woke Gen Z” Aaron Maniego, and “The Hopeless Romantic Love Guru” Karen Bordador, PIE Night Long is a place where you can share your deepest fears and insecurities as well as your life’s greatest triumphs.
To celebrate the launch, PIE Channel is giving away P10 million in cash prizes to viewers for three months, beginning on the date of the launch. They just need to tune in to BEAM on TV or via the PIE website (pie.com.ph).
On May 22, the channel will also debut its official theme song and station ID, featuring KD Estrada, Alexa Ilacad, Renee Dominique, John Roa, and P-POP Girl Group BINI.
KROMA Entertainment Chief Executive Officer Ian Monsod said that “on PIE, those who watch become not just viewers but a well-engaged community that plays an active role in storytelling, game shows, and talk shows.” He added that “whether on their TV sets, laptops, desktops, or mobile devices, PIE is accessible to Filipinos who want to try a new way to consume—and play with—the shows they love.”
Cory Vidanes, ABS-CBN Chief Operating Officer of Broadcast, said that they are excited to introduce to viewers “a new kind of viewing experience that combines the strengths of content and technology.” She added that this new entertainment channel airs for 21 hours with “fun game shows, talent and variety programs, series, and talk shows every day.”
PIE, the first multiscreen, real-time interactive TV channel in the Philippines, is a collaboration between BEAM, 917Ventures, tradigital entertainment company KROMA, and ABS-CBN, the country’s leading storyteller and content creator. It begins airing on May 23, from 5:00 a.m. to 2:00 a.m. daily, and is accessible to 11 million digital TV households in Metro Manila, Cebu, Davao, Iloilo, Zamboanga, Naga, Baguio, and neighboring provinces via partner station BEAM.
You can find the PIE channel by scanning your digital TV receiver or digibox, visiting pie.com.ph, YouTube (http://youtube.com/iampieofficial), or Sky Cable Channel 21.
On May 28, 2022, you can also watch PIE live on GCash GLife. For updates, you can follow PIE (@iamPIEofficial) on TikTok, Facebook, Twitter, and Instagram.
PIE Channel to launch on TV, online on May 23, 2022
Source: Magandang Gabi Viral
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